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KICKSTART 2020 WITH A VEHICLE THAT WILL TAKE YOU ALL THE WAY TO THE TOP
Date: 28 Jan 2020 |
Author Type: Press Release |
Author: Ford South Africa |
Source: Ford South Africa |
- Ford’s
EcoSport has consistently featured in South Africa’s monthly ranking of the 10
top-selling passenger cars since its launch in 2013
- Designed for the
urban jungle, and built to escape it, Ford’s latest generation compact SUV is
the ideal companion for active young families
- EcoSport blends
rugged SUV functionality with unrivalled city car practicality
PRETORIA, South Africa, 27 January 2020
– A new year. A new decade. Perhaps
you’re in the market for a new ride? Something bigger for your growing family,
but still small enough to manoeuvre in rush hour
traffic, and fit comfortably into tight parking spaces? Something
stylish enough for slick city living, but rugged enough for weekend travels
and adventures off the beaten track?
“Designed for the urban jungle, and built to escape it, the
EcoSport is definitely worth a look-see for active young families,” says Doreen
Mashinini, general manager for marketing at Ford Motor Company of Southern
Africa.
“The sport utility vehicle is one of the fastest-growing
segments around the world and the trend is evident in the lifestyle-oriented
South African market,” she continues. “Since its introduction in 2013, the
EcoSport, which blends rugged SUV functionality with unrivalled city car practicality,
has consistently featured in the country’s monthly ranking of the 10
top-selling passenger cars. ”
Updates inside
and out
Updates to the latest generation EcoSport include styling cues from the new
Ford Fiesta, and the
addition of new technologies and capabilities across the entry-level Ambiente,
value-laden Trend, and upscale Titanium trim levels. Customers have the choice of petrol or
diesel engines, automatic or manual transmissions, and nine stunning body
colours: Blue Lightning, Dessert Island Blue, Diamond White, Frozen White,
Moondust Silver, Smoke, Magnetic, Metropolis White and Lucid Red.
No compromise
“Like the clothes you wear, the car you drive says a lot
about you; it’s an extension of your style and your personality,” says
Mashinini. “Ford understands that just because you’ve got kids to ferry around,
doesn’t mean you’re willing to compromise on driving
dynamics and good looks. The EcoSport is designed for those who
prioritise space, comfort, convenience, safety features, impressive fuel
economy, and low running costs, without foregoing a solid dose of
street cred.”
Short,
but tall
A short wheelbase and 206mm
of ground clearance means you benefit from not only a footprint very similar to that of
the Fiesta – making it both
nimble on the road and a cinch to park, but also an elevated SUV ride height –
which gives you better visibility in traffic.
Bringing up the
rear
The EcoSport features a rear-mounted, full-size spare tyre,
strategically placed so that visibility out the rear window remains
unobstructed. Not only is it convenient – you don’t have to climb under your car, or
empty out all of your luggage when you get a flat – but it also means you don't
lose valuable storage space in the boot. V
Honey, I
unshrunk the luggage capacity
The boot itself has a height-adjustable floor made from
recycled material with honeycomb construction, which makes it gram-for-gram
stronger than steel, and able to support up to 300 kg. It can be raised to
provide concealed storage, or lowered to increase luggage capacity, up to 333
litres.
V
Sideways does
it
For families with younger, or shorter kids, the side-hinged
rear door means that they are able to open and close the boot themselves –
something they aren’t able to do with a top-hinged rear door that opens upwards
and becomes too high for them to reach. This makes the loading and unloading of
school bags and sports equipment and groceries much easier for everyone,
regardless of height.
Protecting your
precious cargo
A raft of active driving safety features which come
standard across the EcoSport range will give you added peace of mind. One of
these are Electronic
Brake Force Distribution (EBD) – a very clever technology that makes it easier
to maintain vehicle control and shortens the stopping distance when there is a
large load on the rear wheels, like when you’re transporting a full load of
passengers.
Six airbags are fitted as standard on the Ambiente model,
comprising dual front, side, and curtain airbags, while the Trend and Titanium
models are equipped with an additional driver’s knee airbag. The side airbags
have been redesigned to provide extra thorax protection and direct the occupant
away from an impact, and new curtain airbags provide increased side-impact
coverage.
There are also Isofix mountings on both outer rear seats.
Keeping in touch
with loved ones, and in sync with your city
Ford’s sophisticated SYNC®3 infotainment system, which is
Apple CarPlay and Android Auto enabled, is fitted as standard on the Titanium
models, and incorporates Bluetooth and Voice Control. This allows you to give
Siri or Alexa voice commands instead of being distracted by your phone while
you drive. SYNC®3 is supported by a floating colour touchscreen, which can be
operated with pinch and swipe gestures. An 8-inch screen is fitted on the Trend
and Titanium model, while the Titanium also features embedded turn-by-turn
navigation.
Even at the most affordable end of the spectrum, the
Ambiente model benefits from Ford’s first-generation SYNC® with Bluetooth
and Voice Control, as well as steering wheel audio controls.
Two USB ports are conveniently placed in order to easily
charge your smartphone or insert a memory stick.
Undercover
All EcoSport models come standard with Ford Protect,
comprising a four-year/120,000km comprehensive warranty, three-year/unlimited
distance roadside assistance and five-year/unlimited km corrosion warranty. A
four-year/60,000km service plan is included, with 15,000km service intervals.
Side-by-side
To do a side-by-side comparison of all the EcoSport models
and their myriad features, please visit www.ford.co.za/suvs/new-ecosport